7 Smart Ways Small Businesses Can Use QR Codes
According to research done earlier this year, more than half of Americans have smartphones. While using a QR code may have been cutting edge in 2011, this form of mobile marketing is finally starting to reach the masses in 2012. Most consumers are familiar with the funny-looking, black-and-white codes and already have an app to scan them on the go.
QR codes are a great way to promote your small business, but knowing where to place them to maximize your exposure is a problem for some. Here are a few great ideas: Read more
Is Your Website Ready for Pinterest?
Whether you’re blogging or building a business, chances are you’ve heard about Pinterest. Are you already using the up-and-coming social bookmarking site? A lot of people are, and early adopters are proving the site can be a powerful tool for businesses that want to build their brand online.
Even if you’re not sure that your business needs a Pinterest profile, it’s a smart idea to make sure that your website is ready for Pinterest. After all, Pinterest users are busy pinning favorites all over the web! The easier you make it to pin your site, the more likely you are to get pinned.
So, how do you get your website ready for Pinterest? Follow these steps to make your site easy to pin. Read more
5 Places to Download Free and Cheap Images to Use on Your Blog
A little while back, we talked about the importance of using photos in every post when you’re blogging. Now that you’re convinced that images are an important part of each and every blog post, you might be wondering where you get photos and graphics for your posts. Of course, there are several places where you can find just about any image you might need. Unfortunately, stock photography can be expensive. The secret is knowing where to look to get the best deal, or even find free images that you can use on your website.
Here are 5 places to get started when you need to find free (or at least cheap!) images to use on your blog. Read more
4 Simple Steps to Optimize Your Photos for Search Engines
You spend hours laboring over text, creating the perfect blog post. If you read TutorialBlog, then you also know the importance of including photos on your blog, too. But, how much time did you spend making sure that your images are SEO-optimized for the best performance? Photos can be more than eye-candy for readers, images are a great opportunity to improve your on-page search engine optimization. Read more
How to Choose the Colors for Your Website
You may not realize it, but the color scheme that you choose for your website is one of the most important decisions you will have to make.
Color is important because it effects not only your mind, but your body as well. Studies have shown that the color red can stimulate your senses, and even raise your blood pressure. Casinos have been known to use red neon lights because it’s been said that people gamble more while under the glow of a red light. On the other hand, blue tends to have the opposite effect; It’s been shown to calm the mind, and relax the body. Read more
Twitter Advertising: How to Get Promoted on Twitter
After years with no clear path to monetization, Twitter now offers three different methods for advertising or “promoting” your business: Promoted Accounts, Promoted Trends, and Promoted Tweets. Which service is right for you will vary depending on the type of campaign you’re planning. Do you want to acquire followers? Build buzz around a new product? Or, just spread your message as far as possible through the Twittersphere?
The first step is understanding how Twitter’s Promoted advertising works and the benefits of each service. Once you know how Twitter can promote your business, you will be able to choose the best strategy for your social media campaign. So, let’s begin with an overview of each type of Twitter Promotion. Read more
