A friend of mine just earned his real estate license and now he’s in the process of setting up office online. He’s already familiar with WordPress, so he came to me and asked if I had any advice on using WordPress for a real estate website. WordPress is really the hot ticket for building real estate site right now, which is both good and bad.
On the one hand, the demand for real estate themes and plugins has encouraged innovation among developers and they’re coming up with some pretty neat tools for agents to use when managing their properties online. On the other hand, you want to make sure that your website stands out from the crowd of similarly-themed websites so that you can attract clients and impress them with your marketing skills and web savvy. For an agent, a good website shows potential clients that they have 21st century skills and can do what it takes to sell a home in this tough market.
So, in answer to his question I rounded up a list of the top WordPress themes for building a real estate website that is sure to stand out in a crowd and help you—and your listings—get noticed.
WP Pro Real Estate
WP Pro Real Estate is a clean and simple WordPress theme. According to the designer, the theme is simple to get up and running, while still allowing for complete customization through an admin panel. Wp Pro’s special features include: dynamic image resizing, built-in Google Maps, jQuery Gallery Slider for photos, custom write post panel with real estate focused custom fields already added for price, location, etc. Read up for more info about the WP-Pro Real Estate theme.
Real Estate Gold for WordPress
The Real Estate Gold WordPress theme uses a drak background to showcase listings and make your photos pop. It’s a style not often seen among real estate websites and may be a good way to stand out from the crowd. The theme comes with built-in basic real estate listing filtering for location, number of bedrooms, price range, etc. Admin extras include customization options for colors and logo set-up, pre-set custom fields for listings and a readymade contact form. Check Real Estate Gold out on themeforest.
Homeowner Real Estate Theme
The Homeowner Real Estate Theme offers 12 different styles each optimized for faster page loads. The theme includes Google maps integration with street view, custom scripts to make it easier to modify listings, a built-in photo gallery with light box effects and account management features for individual agents. Single Agent pages, the ability to control agent access, and compatibility with WordPress 3.0′s multisite features make this a good theme choice for Real Estate agencies that need to manage a multi-agent website. View more details about the Homeowner theme.
Real Agent Theme
The Real Agent Theme is another stand-out design. It’s grid-based layout is ideal for real estate websites that want the main focus to be on listings. The homepage shows off recent listings and offers a multi-Category search function that also filters by price, location and features. Additional options include easy photo gallery management with drag-drop sorting of images, Google maps with street view for close-up views on any property. The theme offers 5 color styles and several different page layouts. Visit Gorilla Themes for more details about Real Agent.
RealtorPress is an “out of the box” real estate website solution for both individual realtors and real estate companies. Designed for ease of use, the theme makes it easy to add or import your real estate property list. The layout includes space for listings, blog posts, quick or advanced search options, featured listings, welcome message for the home page and several widgetized areas for agents to customize. The default theme has 10 color styles. Website owners that want to create a portal can do so by accepting free or paid property listings from users, as well as allowing users to create agent profiles on the site. Try the demo and get the details about RealtorPress.
AgentPress Theme from StudioPress
AgentPress includes multiple page templates that can be used to create a complete real estate website from a WordPress installation. From single property templates to a custom homepage, the theme is a good solution for real estate agents that want to spend more time with their clients than with their website. Built on the popular Genesis Framework from StudioPress, the theme includes search engine optimization features, secure code, and lots of customization options. If you’re the type of real estate agent that does like to dig into the code a bit, you can take advantage of the active users forum, detailed tutorials and unlimited support. Take a look at what AgentPress has to offer.
Estate by Woo Themes
Estate is jam-packed theme with unique features design especially for a real estate website. Take advantage of advanced search that filters by property type, price, number of bedrooms, etc; a featured slider to showcase noteworthy properties; custom post types to separate properties from blog posts; multiple layout choices; Google maps; and prominent styling for “On Show” properties, which I assume is the same as Open House. Estate also includes all of the standard WooThemes features: admin panel for uploading your logo and adding analytics tracking information, auto-sizing for thumbnails and custom page templates. Visit WooThemes to learn more about Estate.
Elegant Estate for WordPress
Elegant Estate is an affordable way to turn any WordPress blog into a full-feature real estate portal. In addition to intuitive browsing for your clients, the theme also makes it easy for agents with a write panel and listings template that integrates property info, photos with automated thumbnails, Google maps and more. The admin panel also offers five color choices and an advertising panel that can be used to showcase featured listings or partnerships. Get further details about Elegant Estate.
Real Estate by Templatic
The Real Estate Theme from Templatic is a slick choice for agencies or anyone who wants to create a real estate portal website. The strategically-built site includes the ability to let agents sign up for accounts, pay to showcase listings and maintain public profile pages. Each listing offers Google maps and image slideshows automatically. The admin area offers standard customization options such as five color schemes, logo set-up, layout options for the home page and more. Visit Templatic to see the Real Estate Theme in action.