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Target Your Marketing Campaign with Facebook Ads

Facebook ads are quickly becoming the top choice for targeted online ad campaigns. Whether your goal is lead generation, sales, or improving brand recognition, a targeted campaign will always have better results. Google Adwords used to be the king of online ad campaigns because they can target users based on their current search priorities. Facebook ads are the next generation of targeted text ads. Learn how to get started and why you should create a Facebook ad.  Read More →

What Makes a Good Facebook Fan Page

Over the last year, and especially the last few months, Facebook fan pages have quickly risen in noteriety. The launch of the new Facebook a few months ago shot fan pages into the spotlight as it allowed fan pages to be more customizable. Fan pages also became more like profile pages, in that status updates now appear in feeds. Over the last month, fan pages have gotten even more publicity, as Facebook announced that administrators could create vanity urls for their fan pages. All of this begs the... 

Facebook Fan Page Versus Facebook Groups

With the current craze over Facebook among college students and now even among older people, it’s almost taboo not to have a profile on Facebook. The popular social networking site boasts around 150 to 200 million users worldwide. If you’re like most people, you have a decently-filled out profile. You’ve probably listed a few of your favorite movies, put down your high school and posted a couple photos. Now that you’ve gotten this far, it’s time to spread your wings. Facebook... 

How to: Create a Facebook Fan Page

If you’ve recently graduated from college, it’s hard to imagine your college life apart from Facebook.  Catching the latest gossip, becoming friends with that college superstar who has never heard of you and staying up-to-date on the latest happenings.  And of course, everyone knows it’s not official until it’s on Facebook!  However, Facebook is no longer just for college students.  Many people reading this may have parents and even grandparents with an account now. ...